Wednesday, 14 October 2015
Tuesday, 13 October 2015
Music video of the week
For my next music video of the week I have chosen "Drunk" by Ed Sheeran and British pop singer-song writer. One of the main reasons I really like this video is because of the fairly entropic nature of the talking cat, which you would never associate with pop music and yet the role he plays is fairly predicable of a friend trying to help someone get over a break-up. Therefore I feel the talking cat has added a new take on the traditional break-up video and also creates humour which isn't usually used for pop videos. There are also a number of technical devices I think work really well in "Drunk":
- The use of fast pans (0.58) of the camera to other shots is effective and creates an interesting transition. The technique is also an example of amplification because it intensifies the speed of the video as everything is always moving, which makes it a bit disorientating and so adds to the concept of the song "I'll get drunk again"
- I also think the embedding of flashbacks into the narrative is effective because it shows how the girl is always on Ed's mind and he even getting drunk doesn't help him forget about her.
- The change in lighting to an intense red (2;16), matched with the shaking camera-work amplifies the change in pace and mood of the music, again highlighting that this is an illustrative and amplifying music video.
- Another interesting technique is when the camera tracks into the photos on the wall and then it cuts to a flashback and continues to track in making it appear as though the memory is part of the photo. This is effective because it shows the connotations of the photo for Ed and that it isn't just a photo. Therefore, it creates an insight for the audience into his thoughts and creates a link between the two so the audience feels more involved.
Lighting and colouring
- This is an example of a lighting technique we could use. The highlighting of the man's face creates an eerie atmosphere and draws attention to his facial expression (which wil be very stern and angry).
- We can create this effect by filming in the dark with a bright laptop screen. However this may not be bright enough and so we may need to use torch light, especially to highligh the back of the laptop.
- This connotes a very creepy and sinister atmosphere.
-This is a movie trailer of "Se7sen" by director David Finch. This shows a number of really interesting lighting and colouring techniques. One I particularly like is the flashes of lights in between cuts.
- This could suggest the idea of taking photos and soo adds the stalker effect we are attemting to create.
-Another idea we could use is the sort of grainy, coloured filters.
-An example of this in use is in Maroon 5's "Animals" (as seen below). I think this works well because it connotes the idea of old photographs, which will feature in our video as well. Furthermore, it adds to the sinister atmosphere because there are filters being used and you know everything isn't normal and there's something almost supernatural about it.
Sunday, 11 October 2015
Generating ideas from lyrics
Saturday, 10 October 2015
Time Management
Currently, I am slightly behind my work flow. The reason for this is mainly because not all of my group were in the lesson on Friday and so we were unable to get the animatic or shot lists done. Whilst this is very annoying, I did manage to get most of the other planning tasks complete and can now post them on my blog. To decide if we can get the animatic and shot lists down before Tuesday I will have to ask my group on our facebook group, if not we may need more lesson time to complete them. But then we can start with practise shots and filming.
Props
Props
Laptop- possibly Dani's, this use of technology will appeal to our young target audience because they will, most likely, own one. This adheres to Dyer's star theory paradox making the star seem 'reachable' and 'ordinary'.
Camera- college's, this will be used to connote the idea of stalking because he is taking photos of the girl without her realising.
Photos of the boy and girl together- will need to take these beforehand so we can set up a facebook page for him to stalk the girl. This use of intertextuality will also make the video seem more realistic and believable face. This should be quite quick and easy, but we need to do this before filming that shot.
Guitar(s)- Vicky and Sasha both have one. In all of the Indie videos I have researched there at least some shots of the band and their instruments, so we will be adhering to this convention with our use of guitars. However, becasue we will be on location I don't think it will be possible to transport drums.
Picnic rug- Dani, required for scene in woods.
Plastic champagne glasses- will need to buy from Spa (?) for the picnic scene.
Boy's clothing- Callum owns most of this, may need to source a jacket from a charity shop. As a result the clothes will be stereotypical of teenage males and again make the star relatable to the target audience.
Girl's clothing- Sasha, may need to go to charity shop to buy some more.
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